En s’appuyant sur les sciences comportementales, la méthode nudge aide à cerner le comportement des salariés et à influencer leurs décisions. L’auteur explique ainsi comment créer un environnement psychologique et physique favorable à un travail en équipe efficace. ©Electre 2025
Nudge management
Applying Behavioral Science to boost well-being, engagement and performance at work
How can you boost your employees' engagement and promote a positive team spirit ? How can you establish a physical and mental atmosphere in the workplace that generates well-being and ensures managers make good decisions ? How can you make your company more efficient ?
Drawing on the latest research in Behavioral Science, this book will help you improve your understanding of what really makes us do what we do at work. It will help you make better decisions, and give you the tools to build a physical and psychological environment that will benefit your company. Little Nudges can make big differences.
The first part of the book takes a look at what we've learned about human reactions from findings in Behavioral Science, and how they can be used to pinpoint what gets in the way of successful performance at work (decision-making, personal efficiency, etc.). In the second part, you will learn how to create a physical and psychological environment that increases individual performance and triggers effective and cross-disciplinary teamwork. The third and final part will give you insight and tools to bring about positive collective behavior.
Whether you are a company manager, an employee, or a human resources specialist, Nudge Management contains the tools you need to optimize your work environment and boost employee engagement. Win-win.
Paru le : 04/01/2019
Thématique : Management- Théories et généralités
Auteur(s) : Auteur : Eric Singler
Éditeur(s) :
Pearson
Collection(s) : Management
Contributeur(s) : Préfacier : Cass R. Sunstein - Préfacier : Pierre Chandon - Traducteur : Ruth Simpson
Série(s) : Non précisé.
ISBN : 978-2-7440-6716-7
EAN13 : 9782744067167
Reliure : Broché
Pages : 280
Hauteur: 24.0 cm / Largeur 16.0 cm
Épaisseur: 1.7 cm
Poids: 463 g
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